Mile Jovic, PhD, Senior Research Fellow and former General Manager of the Institute of Economic Sciences Belgrade (2001-2004),

Professor of International Marketing/Internet Marketing/Principles of Marketing at Faculty of Management (BKU Belgrade) and Faculty of Economics Subotica (UoNS).

Author of papers and contributions published in marketing and economics journals home and abroad as well as monographs, readings and textbooks Editor-in-Chief of the first national quarterly journal MARKETING (est.1969) and Journal of Transition Management (est.1996).

Member of the international editorial boards of the Journal of Business Research, Journal of East-West Business, Journal of Marketing Channels, Journal of Teaching in International Business, Journal of Transnational Management Development (associate regional editor of the Central/Eastern Europe and CIS region).

Member of IMDA, AMA, AIB (Academy of International Business), ESOMAR (National Representative 1992-2002), member of Executive Committee & Treasurer of EADI (European Association of Development Reasearch and Training Institutes).